I hate to keep aplolgizing, but…

Life sometimes throws us that old curveball, and I seem to get off track...

Good intentions but poor follow through…

As I was able to get in my office for a bit, I looked back at my last post and realize that I did not finish what I had promised. I am so sorry!

I will try to get my head cleared and get back to that. But first, at the end of my post on the 5 secrets I introduced the Affiliate Boot Camp program. Please stay with me for a minute to let me explain why I love that program.

Not only does it show you how to make a recurring income, but there is also some outright amazing training! And it is FREE! No cost…

It is very difficult to find this much value with a proven roadmap to financial security that doesn’t cost a lot of money.

Yes, to gain the full benefit of achieving the retire in 90 days, you will have to put forth some effort, and shell out a few dollars to get your offer in front of potential customers.

Will it cost as much as a college education… or take as long? Not even close! Not even as much as one semester, and possibly quite a bit less.

There are techniques that you can use to get free traffic, which will save initial cash but will make it take longer for results…

I hope you realize that unlike most other marketers that are trying to sell you training for hundreds, or even thousands, I have been showing you how you can create a real income and get top quality training without the huge investment… You are welcome…

I have some huge issues to deal with over the next weeks, but I will try to get back to my promised posts. In the meantime, do yourself a favor and at least check out the Affiliate Boot Camp. It costs nothing to take a look, and the same to jump in and just do it….

I am truly committed to your success…

-Stan

P.S. Give me a shout out at stan@stancanhelp.com for more great training tips.

What are the 5 Rarely Taught Secrets? – Chapter 2

In the first chapter I said that I was going to take each item in the second list one at a time. Well, upon further review I think the last three items on the list are so closely tied that I will address them all in this post.

Customer service. Your business will most certainly fail to thrive if you don’t take care of the customer’s needs and desires. Period. There are a lot of businesses for your customer to choose from, and if they don’t feel that you care and are watching out for them they will be gone faster than the last cookie on the plate.

Keeping in touch with your customers… This is part of good customer service. The old saying “out of sight, out of mind” is something to think about. It is part of letting them know that you are thinking of them and are ready to serve them. Give them a reason to remember you. Provide constant value.

You need a method to collect at least their email addresses… In days gone by, that would be a rolodex (some of the under 50 crowd may not even know what that is. LOL! – Google it…) or a card file with 3″ X 5″ index cards. Very old school… but I see businesses still using them. Unbelievable!

The more modern, but still outdated way, would be to enter the customer information in a spreadsheet or a database. There is some CRM (Customer Relationship Management) software that allows you to enter far more information than just name, address, phone number, email address, and what they have purchased from you. If you have a large business, this can be a valuable tool, but…

We now have a far more effective solution! We call them autoresponders. There are a few of the industry leaders like Aweber, GetResponse and MailChimp, and many others. Some are better than others, meaning they have a lot of features. To start with, many will not use or see the need for the advanced features.

The features that most would agree are the most basic needs would be:

  • Capture the customer information
  • Provide for the creation and sending of automated message sending
  • Track the open rate of each message (and record which users opened)
  • Track the click-through rate (and record which users clicked

Beyond that you would likely want to be able to send to those that didn’t open the message, or just those that did. You probably want the ability to segment your lists, taking those that made purchases into your buyer’s list. They are the ones most likely to buy again.

One final message I would like to add to this post…

Some will find that marketing comes naturally to them. Most of us will not. Some of us have very busy lives, and squeezing out time to learn what we need to know and then put those principles into practice will take a while. Don’t give up! Failure only comes when we give up. Until then we are works in progress…

Now that we have briefly touched on some of the basics, in my next posts I will attempt to get on with those ‘Secrets’ that I have mentioned. I guess it is not really fair to call them secrets, but perhaps things that you need to know that few are telling you. Does that sound more accurate?

To be continued…


What are the 5 Rarely Taught Secrets? – Chapter 1

In one of my recent emails I promised to write some blog posts to address what I have found to be topics that are glossed over by a few of the best trainers, and rarely mentioned by most marketers.

First here are the 5 Secrets:

  • If done right, you can retire comfortably in 2019.
  • It doesn’t have to be difficult.
  • You don’t have to know the how, if you know the who.
  • The hardest part may be overcoming traditional ways of thinking.
  • It really will take an investment in your time and resources to get started.

After sitting down to write this post I realized that before I get into the ‘secrets’ I think I should build a bit of a foundation… Some information that you should have a basic understanding of before the rest will be as meaningful.

First, let me lay out a few basics of what is required to be profitable… You know, the components of a successful marketing business…

There is a lot to know… but remember that you don’t need to know the how, if you know the who…

Don’t stress over that, we will go into that later, but it is easier than you might think.

Simply put, your marketing business needs the following components..

  • You need something to sell.
  • You need someone to sell to.
  • You need a way to make the sale… take the order, collect the money, and deliver the product.
  • If you are going to be successful in the long run then you need to provide good customer service.
  • You also need to keep in touch with your prospects and customers.
  • In order to do that you need to have a method to collect at least their email address.

Let’s take each item in this last list and address them one at a time.


You need something to sell.

Perhaps you already have a business with one or more products to sell. Physical products or information products. Software. Blueprints. Whatever.

If you do, great! If you do not, there is nothing to worry about because there are products of all kinds that you can sell as an affiliate. Many millionaires started out by selling other people’s products.

Of course you want to sell something that will not erode the trust that you want your customers to have in you. Making a dollar by selling junk could cost you hundreds in future sales.

You need someone to sell to.

This is commonly referred to as traffic. Whether in a brick and mortar store or selling on the Internet, you need people to be exposed to whatever you are marketing.

There are many sources of free and paid traffic. I have several resources of training, both in e-books and video training available. Just ask.

You need a way to make the sale…

This is where the fun begins… at least for me.

It is not my intent to go into great detail, as there are many books written on each of the subjects in this blog post, but to give you a 50,000 foot view.

If you are affiliate marketing, selling someone else’s product or service, this is easy because they do all the heavy lifting. They have someone design the sales page and hire a copywriter to write the copy for the sales page. They pay for the web hosting. They design the sales funnel. (If you are not familiar with what a sales funnel is I will be posting another blog post on that before the end of March 2019.)

Of course the product owner will also be responsible for the order page, the payment gateway, and the fulfillment page. They also do all customer service and product support.

If you are selling your own product or service all of the above items are on you. Fear not! It is not as bad as it sounds! I will show you the way. Remember, you don’t need to know the how if you know the who!

Also keep in mind that there are hundreds of new Internet millionaires each year! Some were carpenters, school teachers, retired office workers, bus drivers, college students… you name it! If they did it, then you can too!

That is enough for this post, but I will give you more in my next posts… stay tuned…

P.S. Are you up for a challenge? Check this out! The program is free and is some of the best training you will ever receive!

Is Earning Money Online So Flippin’ Easy?

Is it really So Flippin’ Easy to make money online? The answer to that is yes…and no. IF you have a clear picture of what you want, stay focused on that goal, learn what you need to know to reach that goal, and then execute your plan, then it really isn’t that hard.

I started this website to help online entrepreneurs learn how to create a very good online business.  I have come to the conclusion that IF you really KNOW what you want, I mean a well-defined idea of what you want, and you take appropriate action to reach your goal, you can kiss your 9 to 5 goodbye in less than one year!

If it is so easy, then why do so many fail to succeed you may ask?  (40 million come and go each year…)

A reasonable question indeed!

I think it is the fact that there are so many variables.  There are literally thousands of combinations of ways to earn money online.  You can choose to work in any number of niches, from Affiliate Marketing to Weight Loss.

You could go the eCommerce route with an Amazon or Shopify store.  And the list goes on and on!

You need to establish a clear goal and maintain your focus on that goal.  You need to really define how you want to proceed before you get swallowed up in what we call Bright Shiny Object Syndrome.  Sound silly?

Really, it does exist, and it probably affects at least 99% of those that have failed in online marketing! I am a recovering BSOS addict, and slip now and then because surely that Bright Shiny Object will help me in my business.

There are countless stories told by those that have succeeded in making HUGE incomes, of how they struggled for months, and more often years before that AHA moment came, and it all clicked and the pieces fell into place for them.

And there are successful Internet Entrepreneurs from all around the world!  As long as you have the Internet, a valid plan, the determination to succeed, along with the willingness to take appropriate action, your dreams really can come true.

Successful entrepreneurs have come from the ranks of housewives, truck drivers, carpenters, accountants, school teachers, retirees, and any other profession you could imagine.  If they can do it, then SO CAN YOU!

Yes, if you are going to succeed you have to develop the right mindset.  No one is going to just hand you your success, you are going to have to earn it. You have to consider this venture as a business.

While you can be wise in how you spend your money, the reality is that you will have to invest some money to get started.  You can minimize the amount of cash investment by putting in your time and earn ‘sweat equity’, but the cold hard truth is that if you want that jump start, it will take an investment of cash too.

In another lifetime I was an excavation contractor.  I was very good at it, built a solid reputation and was able to get good jobs and lots of referrals.  I was able to lease a backhoe for $1200 per month. I then needed a bulldozer, and that cost me $2000 per month.

Of course, I had to have liability insurance and insurance on the equipment.  I had dump trucks and trailers that I had to buy, insure, and maintain.  And then there were the expenses of employees and their insurance, and then there were the taxes.

I think you get the picture. It cost me a lot of money to be in business!  As I recall, about $8,000 a month!  I enjoyed the work and made some money, but it took a lot of investment and risk!

Getting started in online marketing has cost me far less, is much easier on my body, and the return on my investment… well there is no comparison.

The reality is that if I had a clear picture of what I wanted when I started and a well-defined road map of how I was going to get there, I would have far fewer Bright Shiny Objects that I will likely never use.  LOL!

I would also have started making money much sooner.

I had no intention of this blog post becoming a coaching session.  There will be a time and a place for that.  But not now.

I really want to help others to not fall into the traps into which many have fallen, including myself.

Yes, if you want my help, I will present offers to you that I TRULY feel will help you to succeed. Yes, I will be selling products that I own, have reseller rights to, or will be receiving an affiliate commission on the sales.

I have to eat too, but I will do my best to give you my honest assessment of how this will help you achieve YOUR goals.  I do not want to sell anything that will benefit me without giving you an honest value as well!

Now, no matter how well defined your goal, you will get absolutely nowhere without taking decisive action!  I will make myself available to answer your questions and help you define your goals, and assist you in any way I can.

To your success!

-Stan

I can be reached at stan@stancanhelp.com and I truly want you to find that success you seek!

This is a MUST read! I just couldn’t help myself! I had to share!

I received an email today that resonated with me, as it should with anyone that is serious about earning money with online marketing.  This rant was in response to one of their ‘clients’ that had purchased some training from them a year ago, and then didn’t experience success.  Upon checking the individual had not completed ANY of the training modules or signed up for his coaching call.  The individual posted a negative rant on the private group’s Facebook page.  I will post my comments after the quote with which I took editorial license and made a few edits to make it G rated.

In the 1800’s it was snake oil…


Way too many people in our industry are simply constantly searching for that
“magic bullet”…

That thing that’ll instantly make all their worries disappear forever, and propel them to massive success without doing anything.

They hope and pray that something outside of themselves will miraculously appear to save the day…

While they’re not even willing to go through a single training module which they invested in.

They jump from one system to the next, invest in one course after another, and always follow the latest and greatest “marketing goooroooo”…

Only to shy away and drop out of their training when theirs anything needed of them that even slightly resembles taking action and doing the work.

As a result, they never see any success…

They jack up the already insanely high failure rate in our industry…

And then blame the system courses or trainers for their lack of success when it’s all said and done.

They don’t take any action and don’t do anything…

Yet expect the world in return.

It’s delusional, it’s backwards, and frankly, it’s just dumb.

To make things worse (beyond the fact that whoever has this mindset is doomed to failure)…

It gives our entire industry a horrible reputation, and makes it 100X harder on those who are actually doing the work trying to get their business off the ground.

They get zero family support…

They’re constantly reminded that chances are that they’ll fail…

And they’re usually made to feel by those around them like they’re the only person dumb enough to try and start an online business.

All because most people aren’t willing to step up and do the work, and instead, hope and pray for some kind of miracle.

So, lemme just take a second and set the record straight…

If you want to create success online, you’re going to have to take action.

If you want to create success online, you’re going to have to invest in yourself.

If you want to create success online, you’re going to have to FAIL, and then get back up.

If you want to create success online, you’re going to have to do the work, over and over and over again.

There’s no getting around it, and it’s the only way.

The good news is…

If you’re willing to step up to the challenge and do the work…

It’s 100% worth it and the lifestyle and freedom that you can create leveraging the internet is second to none.

My challenge to you…

Actually, my expectation of you as an e-mail list subscriber is to hold yourself to a higher standard.

Do the work, invest in yourself, take action daily, and stop searching for that elusive “magic bullet”.

It doesn’t exist, and the longer you spend searching for it, the farther away from your goals you’ll find yourself.

Stop acting like another brain dead bizopp zombie… And start acting like an actual entrepreneur.

Step up, do the work, hold yourself accountable, and make it happen.

If you do, it’s a matter of “when” you’re successful, and not “if”.


It is reasonable to expect that anyone that wants to earn a substantial income in any business should understand that it will take some time, much learning, much effort, and some financial commitment.  A look at the offerings in the Internet marketing space will enlighten you as to why some think it takes no effort.  Take a look at all of the ads for programs that claim to be completely done for you, and will make you hundreds of dollars while you sleep, on autopilot.

Now, don’t think that these ‘autopilot’ programs are all worthless, they are not.  In order to sell the sizzle to make more sales it would seem that they forget to enlighten the masses that there are some prerequisites to their success.  Stop for a minute, and perhaps make a list of all of the things that it took to get that airplane in the air in order to set it on autopilot.  And you likely wouldn’t even think of the building of the plane, or the electronic systems, including the autopilot system itself. You don’t sit in an airplane and flip the autopilot switch and magically it takes off, flies to your destination, and then lands.  There is far more to it, and likewise there is work to be done behind the scenes to prepare your ‘autopilot’ system to make you money while you sleep. There is no free lunch, you must pay your dues!  One of the prerequisites not mentioned is that you have to send traffic to your offer or website.  If no one sees it, no one will buy it.  Just getting that traffic is one of the biggest challenges that the new marketer faces.  There are a number of ways to get traffic, some good, some not so good.  Bottom line is that to get traffic you need to have knowledge, use some effort, and most methods require you to invest some money.  Yes there are ‘free’ methods, but even with those you need to put in effort and gain knowledge, and then the ‘free’ traffic will most often not be enough to create an income.

The truth is that while there is no magic bullet, money is being made each and every day of the year on the Internet, and lots of it.  There are countless stories of those that failed to make money, often for years, until it finally hit them… the formula to success in online marketing.  There are seemingly countless offers to teach you what they learned and how, if you follow their formula you too can be successful without the years of failure.  Sounds fair enough doesn’t it?  In order to make an intelligent determination of whether or not you need coaching, or which coaching to choose, you must first have a clear picture of your goals.  What will success look like?  What is my learning style, and how will it blend with their teaching style?I will give you a greatly over simplified formula for success for you to ponder.  Success = learning + desire + commitment + hard work + fortitude.

Let me know what your thoughts and feelings are, and as always I welcome your questions as well. Perhaps you will allow me to help.

-Stan

 

There is nothing more constant than change!

There is nothing more constant than change! Along the path of success there are certain steps that must be taken if we wish to achieve that success.  A goal must be established and articulated, reduced to writing, then incremental goals and procedures established to move us toward that ultimate goal.  One critical element in the whole process is constant evaluation to determine whether or not our plan is working, and if not, then what needs to be corrected to get us back on track.

I will have to admit that while I know what the steps are, I am somewhat weak in the implementation of the process.  For me, that has primarily been that my goals are often a little vague.  I know the general direction and destination of what I want to achieve, but a clear definition is missing.  Do you have a similar problem?

When I retired from my position as IT Director for a relatively small city a couple years ago I knew that there was enough pension income to pay my basic necessities.  If all my wife and I wanted to do was sit in our lovely home and not work I could do that.  Well, that is not what I have in mind for my retirement.  I want to travel to visit friends and family.  I want to see some sights. I have had a client for the past ten years that provides me with a small boost to my income, but still not enough.  No, I am not going to be a Walmart greeter or work at a home improvement store for a few hundred dollars a month, not unless I become desperate, and I don’t see that happening.

This brings me to the present time.  I need, or at least want, a source of income that will afford me the opportunity to earn additional money without sacrificing my ability to travel, serve as a volunteer as I desire, and spend time with family and friends.  Based upon my skills and desires I determined that I would have to have the ability to work from my laptop over the Internet.  It needs to be something that after the initial surge of time and expense of setting it up would require no more that 15 or so hours per week, and I must be able to work those hours on my own schedule.  Is that possible?  Absolutely!  I have already started to put the plan in motion.  More details coming soon…

What are your thoughts?  Have you thought about having more money and more freedom?  Most people have, so you are not alone. Watch for my next blog post for more details.

-Stan

myMailit Review

myMailit is a full featured autoresponder designed and programmed by a seven figure marketer, Brett Rutecky, for his own use, and then decided to market it to other marketers as well.  It has been battle tested and now has, as of this writing, 4,645 users, and it has sent 938,540 emails in the past 30 days.  So why myMailit instead of one of the ‘old standards’ such as Aweber or Get Response?  Well, there are several reasons, some of which are best described in the sales page, but one big one for me was the value, a combination of features and price, as well as reliability.  One top feature is that there are NO monthly or annual payments, just a low one time $97 price that will give you the full meal deal including quality support and all future updates and upgrades.  Keep in mind that Brett uses this in his own business, so when I decides that he wants a new feature for himself, all users get that new feature, at no additional cost.  There are no list size limitations, whether you list size is 100, 1000, 10,000, or more, it is the same low one time price!  There is no limitation on how many lists or email sequences or how many emails you can send.  Same low one time price!  Let’s take a quick look at pricing.  Take a look at this chart:

Even with the GetResponse lowest level with a maximum of 500 in your list you are paying $180 per year!  Compare that to a one time $97 per year with NO list size liimits.

There is a built in form builder for your opt-in forms.  There are 50 done for you templates that you can customize to your taste, or you can build your own from scratch with the drag and drop editor.  Of course there is integration to JVZoo and many software packages to capture emails for your list building.  This works so perfectly with the Profit Canvas suite that I recently reviewed.  Together they are a powerhouse combination for the new or experience Internet Marketer. It has the bells and whistles of reports and analytics that you would expect from a professional product, and I can’t possibly list all of the features in this short review.  One major difference between other autoresponders and myMailit is that the email actually gets sent from your own email account.  And that is a good thing.  You will never have downtime because the provider’s system goes down because one of their clients got blacklisted for spamming, or any other reason.  Again, the sales page has much more detail and many more reasons to buy this gem.  There are several tutorials to show you how to set up and use the features of the product.  They are pretty good.  If you need help beyond what you gather from them Brett offers pretty good technical support.  I am also willing to answer questions, and if time permits I intend to record some supplemental tutorials that will be available on this web site.

Brett and Mike offer a Premium upgrade that will be a good move for some, and totally not necessary for others.  What are the benefits?  The standard version of myMailit puts a logo at the bottom of each of your emails. With the premium version you can remove that branding.  The premium version includes a complete done for you list building packages including multiple landing pages and lead magnets hosted and delivered on the developer’s system.  The standard version will send emails at the rate of 480 per hour, which is equal to or higher than the typical email hosting company allows.  That is 11,520 emails over a 24 hour period.  That exceeds my needs!  The premium version sends out 30 times faster, or 14,400 per HOUR.  Sounds great, but you would have to have a dedicated server at a much higher hosting cost to benefit from that.  My favorite feature of the premium version is the ability to send emails to just your subscribers that didn’t open your previous email.  Change the subject line a bit and try again.  Increasing your overall open rate is a wonderful thing!  The premium version is an additional one time $67.  Think about it.  Add the $97 for the standard version and the $67 for the premium version and you have a total cost of $164, compared to $180 for ONE YEAR of a WIMPY plan with only 500 subscribers in your list.  You can see a promotional video talking about the premium version here.

Now, full disclosure:  I purchased the standard license of myMailit and liked it so well that I purchased the Agency license so I can resell myMailit.  I also own the Agency license for Profit Canvas and several other products developed by Brett Rutecky, and other products as well.  That being said, I try to give an honest review.  If I don’t like the product or any feature of the product I will say so.

Profit Canvas Review

I purchased this a while back and life got in the way and it collected digital dust for a while.  This is totally amazing!  When I finally took the time to give it a serious look I regret that I did not get started with it right away.  There are several components to this must have gem!  I will try to give a brief overview of each.  It has a fully functional drag and drop page maker, but also comes with 75 ready made page  templates. Granted there are a lot of page makers out there, and Profit Canvas will hold its own in that arena, but there is so much more to Profit Canvas than just a page maker.  All of your pages can be hosted for life for free!  Add to that the click analytics that are easily viewed for each page.

Then there is an interactive video creator.  We all know how important video is in today’s marketing.  Try to be successful without it.  With this video creator you can add lower third text and graphics to your video, a countdown timer, opt-in forms, PayPal buttons or JVZoo buttons.  Of course you have redirect URL settings and targeting codes.  You can use this with webinar video, sales video, review video, or any other video you desire.  Pretty awesome features!

Next you have a popup creator.  Like the page creator it is drag and drop and has 25 pre-made templates, which like the page creator templates are fully editable.  You, of course, program in how and when you want the popup to appear.  Some really cool features!

Now, what better way to make connection with your customers and potential customers that with a webinar?  Brett has made it pretty darn easy to set up full featured webinar system.  Can you beat that?  You can pre-record the webinar, run it live, and send customers to the replay.  Your choice of how you wish to do it!

And as if there was not enough value already, we have 40+ step by step training videos that not only show you how to use this software suite, but substantial information about how to succeed in the Internet Marketing business.  Actually, you will find that Brett Rutecky and Mike Thomas, commonly known as Mike from Maine, seem to always over deliver.  Hidden away in just about every offering is a wealth of training that goes beyond the actual product that you bought.

Now I am certain that I could have gone into more detail because this is so feature rich and there is much more to be said, but the next step would be for you to watch the sales video presentation to learn more.  If you choose to purchase after that I don’t think you will have a minute of regret.  If you are serious about earning money from anywhere that you have an Internet connection, this is a great set of tools to help you succeed.  Paired with myMailIt for your auto-responder you will be well on your way to a profitable future.

Feel free to contact me if you have any questions about this post or anything related to Internet Marketing and I will do my best to get you pointed in the right direction.

Stan

Disclosure: I purchased this product and was impressed enough that I since have acquired Agency rights to be able to resell it.  I also own Agency rights to sell myMailit and several other products.